✳︎
Made to
Move Forward
✳︎
Made to
Move Forward
✳︎
Made to
Move Forward
BRAND STRATEGY
VISUAL IDENTITY
CONTENT & CAMPAIGNS
DIGITAL EXPERIENCES
COMPANY PROFILES
CREATIVE DIRECTION
BRAND STRATEGY
VISUAL IDENTITY
[01]
[ What we believe ]
FIRST DRAFT
[01]
[ What we believe ]
✳︎
A first draft is where every great brand begins.
FIRST DRAFT is a full-service creative studio partnering with businesses at moments of change: starting up, levelling up or showing up differently.
We connect strategy, story, and design to create a brand world that feels complete.
BRAND STRATEGY
VISUAL IDENTITY
CONTENT & CAMPAIGNS
DIGITAL EXPERIENCES
COMPANY PROFILES
CREATIVE DIRECTION
BRAND STRATEGY
VISUAL IDENTITY
[02]
[ Services ]
FIRST DRAFT
Built for the first move.
01
Brand Foundations
We define the thinking, language and visual direction that give a brand a strong place to start.
02
Content & Campaigns
We turn brand thinking into ideas, stories and creative systems built to stay relevant across channels.
03
Digital Experiences
We design websites that make it easy for people to discover the brand and connect with it.
04
Profiles & Presentations
We organise complex information into a clear story that is easy to follow, present and remember.
05
Creative Direction
We guide the creative thinking behind how a brand looks, feels and shows up.
Begin Your First Draft ↗︎
[02]
[ Services ]
FIRST DRAFT
01
Brand Foundations
We define the thinking, language and visual direction that give a brand a strong place to start.
02
Content & Campaigns
We turn brand thinking into ideas, stories and creative systems built to stay relevant across channels.
03
Digital Experiences
We design websites that make it easy for people to discover the brand and connect with it.
04
Profiles & Presentations
We organise complex information into a clear story that is easy to follow, present and remember.
05
Creative Direction
We guide the creative thinking behind how a brand looks, feels and shows up.
Begin Your First Draft ↗︎
[02]
[ Services ]
Built for the first move.
01
Brand Foundations
We define the thinking, language and visual direction that give a brand a strong place to start.
02
Content & Campaigns
We turn brand thinking into ideas, stories and creative systems built to stay relevant across channels.
03
Digital Experiences
We design websites that make it easy for people to discover the brand and connect with it.
04
Profiles & Presentations
We organise complex information into a clear story that is easy to follow, present and remember.
05
Creative Direction
We guide the creative thinking behind how a brand looks, feels and shows up.
Begin Your First Draft ↗︎
[03]
[ Selected Work ]
FIRST DRAFT
[03]
[ Selected Work ]
Selected Work
FIRST DRAFT work is taking shape.
Selected projects will appear here soon.
[04]
[ How we work ]
FIRST DRAFT
[04]
[ How we work ]
We stay close.
But we go far.
We work closely, think openly, and keep things direct.
You collaborate with the people shaping the work; from the first conversation to the final outcome, taking every idea further.
We work closely, think openly, and keep things direct.
You collaborate with the people shaping the work; from the first conversation to the final outcome, taking every idea further.
01
Discover
Understand the idea, business and ambition.
01
Discover
Understand the idea, business and ambition.
02
Define
Shape the strategy, direction and creative world.
02
Define
Shape the strategy, direction and creative world.
02
Define
Shape the strategy, direction and creative world.
03
Create
Bring the identity, content or experience to life.
03
Create
Bring the identity, content or experience to life.
03
Create
Bring the identity, content or experience to life.
04
Move Forward
Refine, deliver and prepare the brand for what comes next.
04
Move Forward
Refine, deliver and prepare the brand for what comes next.
04
Move Forward
Refine, deliver and prepare the brand for what comes next.
Your next chapter starts with a first draft.
Let’s make the first move.
Let’s make the first move.
Let’s make the first move.
